Marketing Your Clinical Lab
Outreach and advertising can be tricky prospects for the clinical lab—but the right questions and strategies can help guide your efforts
Outreach and advertising can be tricky prospects for the clinical lab—but the right questions and strategies can help guide your efforts
Recent enforcement actions show that clinical laboratories must remain vigilant about compliance relating to these areas
How laboratories can avoid compliance issues involving certain marketing and staffing practices.
Lab leaders are at the greatest risk of HIPAA violations when they get complacent about privacy training.
This template helps lab leaders implement a written policy limiting and establishing procedures governing use of PHI for marketing.